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Category Manager
Program, Project & Product Leadership
New York, New York, 10013
Contract
Ref.: 142409
Job Summary:
Our client, a leading media & entertainment provider, is seeking a Category Manager to join their team! This position is located in New York City, New York.
Core Responsibilities
At KellyMitchell, our culture is world class. We’re movers and shakers! We don’t mind a bit of friendly competition, and we reward hard work with unlimited potential for growth. This is an exciting opportunity to join a company known for innovative solutions and unsurpassed customer service. We're passionate about helping companies solve their biggest IT staffing & project solutions challenges. As an employee-owned, women-led organization serving Fortune 500 companies nationwide, we deliver expert service at a moment's notice.
Marketing Disclosure
By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from KellyMitchell and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy at https://www.careers.kellymitchell.com/privacy-policy
Our client, a leading media & entertainment provider, is seeking a Category Manager to join their team! This position is located in New York City, New York.
Core Responsibilities
- Support the Category Strategy Director and Vice-President in developing category and client strategic narratives, GTM, and insights that drive ad sales revenue while addressing specific advertiser needs
- Work closely with cross-functional teams including research, client/marketing solutions, data enablement, sales and sales communications to contribute to RFP responses, custom analyses, and go to market presentations
- Set up measurement studies, both in collaboration with the appropriate Research teams and independently via syndicated sources
- Work with the Category Strategy Director to develop evidence-based narratives that establish and broaden the value proposition in the marketplace, with a focus on the key pillars of the Company’s value proposition
- Use a variety of syndicated sources to identify within the broad the company's media portfolio the right opportunities for the right audiences to address Clients’ goals. The Sr. Manager will also be responsible for understanding consumer media trends, industry measurement solutions and competitive Landscape to understand the environment in which both the company and its clients operate
- Present findings and narratives both internally and externally
- Mine syndicated data sources (e.g., MRI, Nielsen NPower, YouGov, AdIntel, SMI, EDO, Pathmatics, MarketCast) for insights as part of cohesive analyses and presentations
- Act as a liaison between Category Strategy, Research, and Sales to create measurement plans against Client KPIs
- Actively contribute to creating an inclusive environment
- 7+ years of experience in advertising, media and/or marketing
- Experience in the CPG and/or Retail categories preferred
- Media experience at an agency or client-side or experience with a sales development/strategy role at a media company
- Multi-platform media measurement with a strong background in addressable and data driven solutions
- Comfort working in media tools such as Nielsen NPower, Comscore, and social listening among others and consolidating findings in a simple summary
- Working knowledge of cross platform attribution vendors to measure brand lift and sales lift
- A business-forward approach is strongly preferred
- Out of the box thinker who enjoys brainstorming and finding new ways to do things
- Critical thinking to identify gaps and opportunities to improve the teams’ output
- Excellent written, verbal and interpersonal communication skills
- Strong presentation skills, capable of presenting to internal or external partners
- Strategic Business Perspective
- Research and Measurement Experience
- Narrative Building and Storytelling
- Relationship Building and Corporate Navigation
- Project Management Responsibilities
- Connecting stakeholders
- Keeping projects moving forward
- Maintaining visibility across research activities
- Location: New York City, New York
- Pay Range: The approximate pay range for this position is between $49.00 and $70.00. Please note that the pay range provided is a good faith estimate. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and location. We comply with local wage minimums.
- Medical, Dental, & Vision Insurance Plans
- Employee-Owned Profit Sharing (ESOP)
- 401K offered
At KellyMitchell, our culture is world class. We’re movers and shakers! We don’t mind a bit of friendly competition, and we reward hard work with unlimited potential for growth. This is an exciting opportunity to join a company known for innovative solutions and unsurpassed customer service. We're passionate about helping companies solve their biggest IT staffing & project solutions challenges. As an employee-owned, women-led organization serving Fortune 500 companies nationwide, we deliver expert service at a moment's notice.
Marketing Disclosure
By applying for this job, you agree to receive calls, AI-generated calls, text messages, or emails from KellyMitchell and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy at https://www.careers.kellymitchell.com/privacy-policy
