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Field Marketing Manager
Digital Experience & Content Strategy
Burlington, Massachusetts, 01803
Contract
Ref.: 140203
Job Summary:
Our client is seeking a Field Marketing Manager to join their team! This position is located in Burlington, Massachusetts.
Duties:
Our client is seeking a Field Marketing Manager to join their team! This position is located in Burlington, Massachusetts.
Duties:
- Execute field marketing campaigns aligned to business objectives
- Manage end-to-end campaign logistics, including timelines, deliverables, and stakeholder coordination
- Oversee third-party activations, ensuring alignment with campaign goals and brand standards
- Track campaign performance, analyze results, and provide regular reporting and insights
- Develop quarterly media briefs aligned to current goals, priorities, and target audiences
- Partner closely with field marketing peers, channel partners, sales programs, and AR teams to ensure seamless campaign execution
- Collaborate with Product Marketing to align HLS-specific messaging, positioning, and content
- Maintain campaign calendars, decks, and project plans to ensure visibility and alignment
- Support budget tracking and spend management for HLS campaigns
- Assist with project management for multiple concurrent marketing programs
- Contribute to campaign planning and strategy discussions for the HLS vertical
- Support measurement, optimization, and performance improvement initiatives
- Assist with campaign post-mortems, documenting learnings and recommendations for future programs
- 3+ years of experience in field marketing, demand generation, or integrated marketing roles
- Experience in B2B technology marketing
- Exposure to healthcare or life sciences strongly preferred
- Strong project management and organizational skills, with the ability to manage multiple initiatives simultaneously
- Excellent written and verbal communication skills and proven cross-functional collaboration abilities
- Data-driven mindset with experience analyzing and reporting on campaign performance
- Ability to work independently while supporting a distributed, cross-functional team
- Hands-on experience with CRM systems and marketing technology stacks
- Experience working in fast-paced, high-growth technology environments
- Familiarity with healthcare or life sciences buying cycles and compliance considerations
- Medical, Dental, & Vision Insurance Plans
- Employee-Owned Profit Sharing (ESOP)
- 401K offered